Satori™ matchIT - Advanced Data Cleansing
Improve and maintain the strength of your relationships with customers, prospects and business partners with Satori™ matchIT™ contact quality software.
Identify duplicate
records and gain an aggregate understanding of your contacts by consolidating or
linking data from all sources in your organization. Combined with MailRoom ToolKit®
solutions for address validation and updates, Satori matchIT delivers a comprehensive
contact data quality solution. It’s time to make business decisions based on all-inclusive
information — Satori matchIT makes it easy and practical.
To learn about data cleansing software, download the PDF below:
Satori_Match_IT.pdf
Why Contact Data Quality Matters
Studies from data quality analysts, including Gartner, The Data
Warehousing Institute (TDWI) and The Information Difference, all
report that most organizations believe their data quality is fine. Yet
those same reports show that, for many, this belief is based on a
head-in-the-sand philosophy: if I can’t see it, it can’t hurt me.
- 42% of businesses make no effort to measure data quality
(The Information Difference)
- 23.6% of all mail is addressed inaccurately (USPS)
- The quality of stored U.S. addresses declines 17% per year
(USPS)
- Left unchecked, duplication rates of up to 20% are not
uncommon (Dun & Bradstreet)
- Contact data quality problems cost U.S. businesses more
than $600 billion each year in postage, printing and labor
(TDWI)
Without systems and processes to systematically validate and
update contact data, quality quickly deteriorates. People and
organizations move, go out of business, merge or even just
change names.
The Data Quality Advantage
A comprehensive contact quality solution protects your investment
in lead generation and customer retention programs, ensures
the deliverability of your mail, makes your communications more
effective and eliminates considerable waste. In short, it saves your
organization money and opens the door to even greater profitability.
Where Quality Matters
- Direct marketing
- Database management
- CRM migration & management
- Fraud detection & prevention
- Data warehousing
- Cross-platform data integration
Total Contact Data Quality
Widely considered to be among the most powerful contact data resolution solution on the market
today, Satori matchIT encapsulates multiple algorithms for detecting phonetic, fuzzy, mistyped and
abbreviated information. In a representative test, Satori matchIT identified 226% more duplicates in
a data file than a typical competing merge/purge application. In short, Satori matchIT reliably delivers
powerful results that go beyond mere duplicate detection.
Detect and Link Identify related entries within or across multiple
databases or business units to discover profitable
relationships with advanced phonetic and fuzzy
matching technology.
Consolidate Intelligently combine data from duplicate records
into a single enhanced master record to streamline
communications and business operations.
Parse Identify and relocate poorly structured or unparsed
contact data through the division of names and
addresses into component parts.
Report Interactively verify results through reports, charts and
other visualization tools. Apply preset and user-defined
scoring models to ensure the most accurate, useful
results for your organization.
Correct Enforce proper capitalization of contact and business
names such as MacDonald, van der Valk and FedEx.
Assign gender based on a name search of the supplied
data directory.
Automate Merge any number of files and compare the results
against any number of suppression files in one job with
the Multiple File wizard.
Integrated or Standalone Application
Satori matchIT delivers superior contact data quality either in a standalone desktop
application or through an API for integrated processing.
Satori matchIT Desktop Software
The Satori matchIT desktop application offers out-of-the-box productivity. Its
user interface offers simple, concise, predefined workflows which ensure nearly
instant results and the highest possible accuracy with little-to-no training. The
interface simplifies basic data quality tasks for non-IT users, yet provides all of the
functionality, power and robustness a senior database administrator would expect.
It is most useful for processing files provided by an outside party.
Satori matchIT API
The Satori matchIT API can be used to integrate advanced contact data quality
processes into regular maintenance routines, data collection forms and more. This
batch or point-of-capture quality detection and resolution ensure that superior
contact data permeates your organization, which facilitates educated business
decisions, effective communications and efficient billing. Windows, UNIX and
Linux systems are supported.
Professional Services
While Satori Software® products are designed for ease-of-use and straightforward
implementation, many organizations lack the time or expertise to implement a
comprehensive contact data quality solution. The Satori™ Professional Services
team can help you define, design and implement the solution that meets your
particular business needs.
Our skilled professionals understand the complexities of contact data management
and USPS regulations. We provide solutions to leaders in healthcare, financial
services, universities, direct marketing firms, nonprofits, large mailing operations
and more. We also serve as a vendor of choice for U.S. federal and state agencies.
To learn about data cleansing software, download the PDF below:
Satori_Match_IT.pdf
