International Address Quality Server
The International Address Quality Server is the backbone of all Harte-Hanks Global Address solutions. It will help you to enhance the accuracy of your worldwide name and address data by simultaneously processing information from any number of countries and languages.
Accurate data is the key
Data inaccuracies cost you time and money - rather than generating goodwill, customer contact activities that are based on bad data could end up chipping away at the good reputation that you have done so much to build.
Names and addresses are usually the key identifiers that link all the information you hold on each customer across the organization. That’s why accurate contact details are the corner stone for an increasing range of business activities.
Capture, cleanse, enhance
The International Address Quality Server enables you to capture, cleanse, format, and enhance name and address data - in the call center, on your Web site, or in the back office.
The International Address Quality Server can also append information such as international geo-positioning and time-zone data for many of the world’s countries and territories - an increasingly important function that our clients use to improve the effectiveness of marketing and customer relationship activities.
International Address Quality Server at a glance
- Capture, cleanse and enhance customer name and address data at an international level
- Optimize postal delivery results - fewer returns, less waste
- Engage with your customers by addressing them personally and accurately
- Improve the detail and accuracy of your customer profiling and market analysis
- Use geocoding so that you know precisely where each customer and group of customers is
- Covers all major alphabets and character sets
How the International Address Quality Server works:
Search
Capture an accurate address in as few as eight keystrokes.
Parse
Identify and extract data elements within unstructured data and assign components to the correct fields.
Standardize
Standardize individual name and address elements according to the correct protocols for each country.
Validate
Correct spelling and other errors; add missing elements when available.
Format
Structure components into the correct format for mailing.
Match
Identify duplicate records within multiple databases.
Append
Provide additional data such as salutations in multiple languages, time-zones and geocode coordinates.
Report
Collect metrics and analysis on input and output data accuracy and changes to data components.
Additional components:
Batch processing
Back office address cleansing, through a range of server, API and client deployments. Parse, standardize, validate, and format names and addresses from anywhere in the world.
Flexible APIs
An extensive range of deployment methods that allow you to easily interface with your own system, or integrate seamlessly into existing third-party solutions.
Management tools
Exception handling and consolidated management facilities, giving you the ability to build a tailored system, which will handle non-standard, customized data processing.
Datastore tools
Lets you to refine the rules and dictionaries - giving you absolute flexibility and customization of your address management processes. Edit syntax rules, wildcard rules, data lookup dictionaries and format rules.
Geocodes
Geocoding for more than 55 countries allows you to cross-reference customer data with local, national, and international data to fine tune your sales and marketing activities.
The Global Datastore enables the assignment of geographical coordinates - called geocodes - to international addresses.
The geocodes can be used for applications such as the following:
- to calculate the distance between two points for route planning
- for location-based searches such as ‘Find my Nearest’
- for customer location mapping, which enables better customer analysis and more focused sales and marketing campaigns.
Levels of geocoding
The Global Datastore can append geocodes to two levels - either ‘rooftop’, essentially an individual building location or ‘centroid’, the middle point on a street or within a postal code.
Geocode data is available for more than 60 countries, making Global Address the most comprehensive international geocode solution available. Countries covered include: Albania, Argentina, Australia, Austria, Belarus, Bosnia, Brazil, Bulgaria, Canada, Croatia, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Germany, Greece, Hong Kong, Hungary, Ireland, Italy, Latvia, Lithuania, Macedonia, Malaysia, Mexico, the Netherlands, Norway, Poland, Portugal, Romania, Russia, Saudi Arabia, Serbia, Singapore, Slovakia, Slovenia, South Africa, Spain, Sweden, Switzerland, Thailand, Turkey, Ukraine, United Arab Emirates, United Kingdom, and the United States of America.
Global Address Interactive
Global Address Interactive from Harte-Hanks Global Address is a rapid-key, address entry tool that generates accurate postal addresses from as few as eight keystrokes.
Global Address Interactive at a glance
- Simple, intuitive user interface
- Stand-alone and integrated address capture
- Intelligent-based and component-based searching
- Address capture for North and Central America, Europe, Asia Pacific, and many other territories
- Enter data through a single, or multiple key-press
- Integration with terminal emulators as well as Windows® applications
In the call center, Global Address Interactive saves you time, money, and customers
Callers expect customer contact and support centers to handle their calls rapidly, efficiently, and professionally. They are likely to lose patience if their customer records cannot be found quickly.
Call center agents can save up to 80% of the keystrokes needed to enter a customer’s address into their CRM system by using Global Address Interactive. Fewer keystrokes results in quicker calls, reduced costs, and happier customers. That is why Global Address Interactive is the easiest and best way to maximize the value of your company’s CRM solution.
On the Web, Global Address Interactive provides accuracy and reduces fraud
Names and addresses are usually the key identifiers that link all the information you hold on each customer across your company. If you collect names and addresses on the Web, you need to be absolutely confident that the data is accurate and complete - not just for the sake of accuracy, but for security reasons as well.
This is because online address verification is an increasingly important part of the identity management process. An unverified address functions as an initial flag, guarding against potential fraud.
Using as little as one line of address data, Global Address Interactive provides a full and accurate address instantly.
More benefits
Easy-to-use interactive interface
A simple, compact dialog box allows you to conduct intelligent searches which look for complete addresses using a single line of input as its search criteria. Enter in the text box whatever address data is available and Global Address Interactive will show a list of possible addresses for you to select.
Component search view
An ‘advance search’ filtering tool for individual address components - such as house number, street, city, postal code, etc.
INSTANTintegration
Using a simple drag and drop setup tool and key sequence recorder, Global Address Interactive will quickly and easily integrate to send accurate data instantly to other third-party applications, eliminating the time and expense required for additional development.
International appeal - Our address data is drawn from an international data repository which includes names, addresses, and time-zones for 238 populated countries and territories worldwide.
Customer location data - Global Address Interactive offers geocoding functionality for more than 55 countries, which means you can perform immediate analysis of where your customers are located in order to develop and manage improved sales and marketing activities.
Fits your IT environment
The International Address Quality Server is capable of functioning across multiple platforms. This allows our solutions to be integrated into virtually any third-party application or your own proprietary solution. This can be performed on many platforms using the C, C++, COM, XML, .NET™, Java™ or WSDL/SOAP APIs and is supported on all leading Microsoft® Windows®, UNIX®, and Linux® platforms.
Unicode capability means that the International Address Quality Server can process not only Roman-based languages, but also languages in the emerging regions of Asia and Eastern Europe. Every major alphabet and character set is available.
On-premise or on-demand
Implement Harte-Hanks Global Address software on your own premises or access it via our on-demand service which offers hosted, Web services, and JavaScript deployment.
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